The 15

By Vinny Jace, Special to the15net dot com:

America loves a good story, fraught with adversity and culminating with redemption. Rising above the obstacles to accomplish something greater and to etch yourself in history for eternity. Redemption used to be the most illuminating part of an illustrious career. Bill Russell in 1968, Magic Johnson in 1985, LeBron in 2012. Athletes soaring to new heights after falling to their lowest point. The old veteran regaining his past glory. The face of the franchise haunted by humiliation comes back to put his demons to bed. The villain cutting through the chorus of boos to achieve what’s eluded him. What follows these moments of triumph is a reckoning from the detractors. A begrudging respect is formed, then admiration that drowns the voices of the past. Any remaining dissenters calling Magic Johnson “Tragic” or LeBron James a choke artist are, like Hiroo Onoda, hiding in the woods fighting a battle that long ago was loss.

Today it is considered incidental whether the script gets flipped. What was written will remain. In an era where you have superstars in various small markets, the allure of bigger markets is dimmer, yet you’ll find more animus for them rather than admiration. What is worse? To be hated or viewed with apathy? The Denver Nuggets won the title, the most team centric championship since the 1977 Portland Trail Blazers. Nikola Jokic dismantled Kevin Durant and LeBron with startling ease, playing like a 6’10 Larry Bird, acting as the fulcrum for a watch making sure all the pieces inside mesh together in perfect harmony. We used to celebrate pureness in basketball, promote team-friendly organizations that did not have the superstar who needed every little thing catered to them. But instead, they were treated with apathy and the immediate demand they’d do it again. Denver fans could only seek validation in their small, niche communities while outsiders glorified the opponents they slain.

A year later the narrative shifted away from anointing the team they collectively yawned at when they won the first time and searched high and low for a team to crown anyone but the league’s best. Players went through the superstar car wash, long exposés, and podcast segments dedicated to Anthony Edwards as if it was possible for a team to win the title when their best player is 22. The building up of stars only to tear them down and by the time they do climb the mountain all you remember is the negative moments.

(The only champion not subjected to this cruelty is the Kansas City Chiefs. Who, unlike their New England Patriots dynastic counterparts never face media scrutiny or fan fatigue. Just last month Patrick Mahomes threw a behind the back pass in a preseason game that awed fans. The Chiefs are lionized, their opponents serving as mere fodder and built up solely to heighten their sacrifice for the glory of the one true franchise.)

In the Era of The Hater, they must pick one or two instances where they do not hate to maximize the effect of hating while online. To contrast and compare, to trigger fans by demanding their favorite reach expectations one cannot possibility reach. Mahomes and LeBron are the gold standard and anyone else is mincemeat. Even as the NBA moves away from the LeBron era into one defined by parity it is still a stretch for many to accept many players have passed near 40-year-old superstar. To say you prefer a 26-year-old Jayson Tatum who plays every game, fresh off 3 straight First-Team All-NBAs and just won the title is considered asinine.

We are in an era where the past effectively never dies and to even entertain a fresh new face could take over for an old one many take as a personal affront. The idea there is a future beyond the present, that a main player from our lives is somewhat replaceable is something this generation never had to face. There are no more movie stars, but brands. Brands last forever.

When you’re LeBron you’re not just a famous athlete like Dr. J or Magic or Bird. You’re a brand. No different from Microsoft, or Disney.The modern stars in basketball today will never come close to attaining this status and for that they’ll suffer. Generations of fans grew up idolizing Michael Jordan and thanks to the internet never have to let go. LeBron fans can continuously relive the glory days, have plenty of material to keep them sedated whenever the end does come, and will use him as a cudgel against players for at least fifty years.

One of the crowning moments of LeBron’s career was winning his first championship. Coming off the heels of The Decision and the 2011 season, in a gentler time the notion of a small market superstar leaving to join a bigger market to play with his best friends revolted us. Then he went to the Olympics, played on the greatest U.S basketball team and led them to the Gold as their best player. The summer of 2012 was the Summer of LeBron! Glowing headline after glowing headline. Segments not highlighting his failures, only lauding his accomplishments with promises of more to come.

Fast forward twelve years later and it’s become apparent fans and media aren’t geared to treat someone as a champion when they won one. Tatum’s career is one long story defined by overachieving when you consider the circumstances he was in. Rookie season, playing on a team missing two max salary players heading into the playoffs, out-dueled Giannis Antetokounmpo and Joel Embiid. Then went toe-to-toe with LeBron in a seven-game set. Yet, all the buzz was around LeBron and for a brief moment it seemed Boston would win everyone collectively shrugged. It’s just not the NBA Finals if LeBron isn’t in it. Tatum was viewed as a casualty, not as an up and comer.

Then 2019 is a disaster, the deck is reshuffled and he’s recast from main player to bit role. 2020 in a year where the Celtics lost Kyrie Irving and Al Horford in free agency, Tatum cobbled together his first All-NBA season and brought a Celtics team with Gordon Hayward on one leg, Kemba Walker on no legs, and his centers are Daniel Theis and Enes Kanter to within two-games of crashing the finals.

Skip ahead two years later he goes on his best individual stretch from January to finish the 2022 campaign, out duels Kevin Durant, Giannis (again), gets revenge on Miami, but runs out of gas in the finals versus Golden State. The takeaway was “they’ll never make it back” and labeled as choke artist for not beating a dynasty when no one picked Boston over them.

After all the narratives, negative headlines and braindead tweets, the Celtics have finally obtained what can’t be taken away from them… and it feels like it’s being taken away from them? How? More importantly, why? Why aren’t can’t we celebrate a championship team with a fresh, young face anymore? We did it with Giannis in 2021 and have looked the other way as he hasn’t even reached round three since. Hater culture can forgive that, but not Tatum making five conference finals in seven seasons? Both won a title. You can say both relied on their co-star (which isn’t an insult), yet we memory hole how awesome Khris Middleton was in the 2021 playoffs, and found some way to both lionize Jaylen Brown’s 2024 while not giving him any credit either.

Tatum outplayed who is largely seen as the third best player in the world in Luka Doncic, then went to the Olympics and won his second gold medal and comes back to the States ridiculed? This can read like sour grapes, but I’m more befuddled than I am annoyed. “He’s only the SIXTH best player in the league!” is a real insult I’ve seen thrown around. What is used as insults and just accepted as valid criticisms is asinine to imagine as discourse ten-years ago.

It’s likely the Celtics won’t repeat as champions, as it’s difficult to have everything go right for you in a sport where if one thing goes wrong your season is effectively over. The 2024 Celtics are anomalous in that regard, as they loss Kristaps Porzingis on two occasions and still ended up winning the title. No team before them won a title without their third best player. Yet, that’s never mentioned as a feather in Tatum’s cap. The injuries other teams suffered only matter.

If by this time next year, the Celtics have secured Banner 19, it’ll be the most impressive repeat by a champion team ever. For now, the most dominant repeat championship team is arguably the 2001 Lakers. But that era of the NBA was weak. It’s just that team was too good to properly use the shallow talent pool as a way to nick them. But for teams to repeat when the talent pool was deep, the 1988 Lakers and 1992 Bulls sit on top. But the hypothetical 2025 Celtics wouldn’t be that far behind. And even if that happens, on top of Tatum making a fourth consecutive First Team All-NBA, wins the championship and the series MVP, the hating will continue because we are now married to our takes more than ever.

Vinny Jace appears on the Entitled Weekend podcast. He does not live in North Haverbrook.